Top Ten Books This Week - August 18, 2014
Top fiction and non-fiction works of this week.
On Aug 18, 2014

Non Fiction

1.Ed Catmull :Creativity INC :Overcoming the Unseen Forces That Stand in the Way of True Inspiration :Rs 699.00

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration authored by Ed Catmull, co-founder of Pixar Animation Studios, is a book which provides an incisive look into creativity in business. This book will immensely help managers who want to lead their employees to new heights.Creativity, Inc. will make for an ideal read for managers who constantly strive for originality and novel ideas at the workplace. The book also provides an all access-trip to the Pixar Animation Studios where some of the most successful films like Toy Story trilogy, Monsters, Inc., Finding Nemo, The Incredibles, Up, and WALL-E were made. Ed Catmull shares with his readers, ways of building a creative culture at the workplace and also reveals the ideals and techniques that have made Pixar so widely admired and profitable.

2.Rudrajeet Desai :Breaking Out and Making Big :A No Nonsense Book on New Age Start Ups  and Entrepreneurship :Rs 350.00

Rudrajeet Desai offers simple, real-life, usable suggestions on how to build and manage start-ups. He begins with the question-do you have it in you to become an entrepreneur? And the answer lies within you. For entrepreneurship is not only about building a business, it is a way of life.The book provides an in-depth analysis on evaluating business models, building a start-up team, becoming the perfect CEO, investments and venture capital, compliance and organizational structure, start-up culture and employee management and everything else you need to know about planning and implementing a new venture. Featuring smart suggestions and tips taken from the authors own experience, Breaking Out and Making Big will help you make that jump from vision to realization.

3.Laszlo Albert Barabasi :Linked :How Everything Is connected to everything else and what it means for business science and everyday life :Rs 799.00

A cocktail party. A terrorist cell. Ancient bacteria. An international conglomerate. All are networks, and all are a part of a surprising scientific revolution. In Linked, Albert-László Barabási, the nation’s foremost expert in the new science of networks, takes us on an intellectual adventure to prove that social networks, corporations, and living organisms are more similar than previously thought. Barabási shows that grasping a full understanding of network science will someday allow us to design blue-chip businesses, stop the outbreak of deadly diseases, and influence the exchange of ideas and information. Just as James Gleick and the Erdos–Rényi model brought the discovery of chaos theory to the general public, Linked tells the story of the true science of the future and of experiments in statistical mechanics on the internet, all vital parts of what would eventually be called the Barabási–Albert model.

4.Tracy Brown :In the Interests of Safety :The Absurd Rules That Blight Our Lives :Rs  350.00

Does an airline pilot really need to surrender his tweezers at airport security when he's about to board an aircraft equipped with an axe on the back of the cockpit door? Can a mobile phone really cause a major explosion at a gas station? And is there really a good reason why you should be be prevented from swimming in a lake more than a foot deep? These rules exist and they exist in the name of our own protection. But in this engrossing dissection of global health, safety and security regulations, authors Tracey Brown and Michael Hanlon dig a little deeper to discover the real reasons behind many of the instructions we obey without questioning their creators motives. Their conclusions range from the startling to the staggering and in presenting them the authors seek to empower readers to question the people and organisations who come up with them in the first place.

5.Edward Slingerland :Trying Not to Try : The Ancient Art of Effortlessness and the Surprising Power of Spontaneity:Rs 599.00

Why is it hard to fall asleep the night before an important meeting? Or be charming and relaxed on a first date? What is it about a comedian whose jokes fall flat or an athlete who chokes? In all these cases, spontaneity is elusive. In Trying Not to Try, Edward Slingerland shows us how we can harness its power and become more effective.We've long been told that the way to achieve our goals is through careful reasoning and conscious effort, but recent research suggests that many aspects of a satisfying life are best pursued indirectly. The early Chinese philosophers knew this and they wrote extensively about how we can achieve wu-wei (ooo-way) - an effortless, spontaneous way of being in the world.Through stories of mythical creatures and drunken cart riders, jazz musicians and Japanese motorcycle gangs, Slingerland effortlessly blends Eastern thought and cutting-edge science to show us how we can embody a spontaneous way of being and live more fulfilling lives.


1.Cyrus Mistry :The Radiance of Ashes :Rs 395.00

Drifter, dropout, dreamer Jingo believes he has rejected any form of class privilege in a hideously unequal society. Making a meagre living as a part-time door-to-door market researcher, he jots down notes on characters and insights for a novel. Is he serious about his self-professed vocation? Or just too laid-back, just too fond of getting high?As the story moves effortlessly from a middle-class Parsi housing colony to a far-flung slum on the outskirts of the city, memories of a bitter love affair continue to haunt Jingo, but its only when his other romance-with the city-erupts in a nightmare of horror that he realizes hed better wake up before its too late.The Radiance of Ashes is a beautifully described tale of desire, duty and dreams. It is also a story about families, about the truths we hold and the lies we tell, about the fires that burn in each of us-what is left once the flames have died away.

2.Greg Baxter :Munich Airport :Rs 599.00

An American expat in London, about to enter a meeting, takes a phone call. The caller is a German policewoman. The news she has to convey is almost incomprehensible-the man's sister, Miriam, has been found dead in her Berlin flat, of starvation. Three weeks later, the man, his elderly father and an American consular official find themselves in an almost unbearably strange place-a fogbound Munich Airport, where Miriam's coffin is to be loaded onto a commercial jet. Greg Baxter's extraordinary novel tells the story of these three people over those three weeks of waiting for Miriam's body to be released, sifting through her possessions and trying to work out what could have led her to her awful death.Munich Airport is a novel about the meaning of home and about the families we improvise when our real families fall apart. It is a gripping, daring and mesmeric read from one of the most gifted young novelists currently at work.

3.Radhika Jha :My Beautiful Shadow :Rs 499.00

I have a secret. I belong to a club. And my club is the biggest, best kept secret in all of Tokyo. You can call my club the beauty lover's club.Kayo is a young Tokyo housewife and mother. Outwardly, she is no different from other young mothers. But she has a secret. She belongs to a kind of club. It involves beautiful clothes and accessories and is the most important thing in the womens lives.The club makes it possible for Kayo to escape the tedium of her life and to embrace a dazzling new world. But it quickly becomes an obsession, a drug, the way to both paradise and hell. Can she find her way out of the dark underworld of debt, lies and prostitution? Or is she doomed to exchange one form of loneliness for another? A deeply absorbing novel about the holes that suddenly appear in womens lives, My Beautiful Shadow is also a powerful cautionary tale about consumerism gone mad.

4.Paulo Coelho :Adultery :Rs 299.00

Linda is in her thirties and is facing a crisis mentally and emotionally. She begins to question the void that was growing in her, the mundane, predictable days of her life. Although her life seemed perfect in everybody’s eyes – a contented marriage, adorable children and a successful career - she feels a keen sense of emptiness and displeasure. But it all drastically changes when she meets a prosperous politician who happens to be her high-school boyfriend from years ago. As Linda revives the passion that was absent in her life, she would have to make a life-altering choice.

5.Helen Dunmore:The Lie :Rs 499.00

Set during and just after the First World War, The Lie is an enthralling, heart-wrenching novel of love, memory and devastating loss by one of the UKs most acclaimed storytellers.Cornwall, 1920, early spring.A young man stands on a headland, looking out to sea. He is back from the war, homeless and without family.Behind him lie the mud, barbed-wire entanglements and terror of the trenches. Behind him is also the most intense relationship of his life.Daniel has survived, but the horror and passion of the past seem more real than the quiet fields around him.He is about to step into the unknown. But will he ever be able to escape the terrible, unforeseen consequences of a lie?

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